#43 – Drive More Customers Through Social Media ft Rachel Adams Lee

00:00-01:56 – Marcus intro
01:57-04:21 – Rachel introduction of herself
04:22-04:43 – Marcus thanks Rachel for mentioning her struggles when she started
04:44-05:16 – Rachel mentions keeping it open, being real
05:17-05:21 – Marcus asked – what makes you excited about the industry market changes
05:22-09:24 – Rachel talked about the ever-changing market, how she pivots thru it and how
she can bring VALUE to her clients. Social Media – educating and entertaining
09:25-11:05 – Marcus recaps Rachel’s answers; talks about negativity and looking for
opportunities in every market. Asked Rachel: what’s the #1 challenge you are facing in your
business right now?
11:06-14:03 – Rachel discusses changing prices – both affecting buyers and sellers; shared her
objection challenge cup; establishing a relationship and setting expectations
14:04-14:18 Marcus asked about getting people’s perspectives and what Social Media platform
and strategy she uses
14:19-27:00 – Rachel discussed her Social Media strategy; the importance of Value Proposition;
27:01-27:42 – Marcus asked how to use that Social Media strategy to get more listings
27:43-32:30 Rachel talks about algorithms; have more people see your content and her Rule of
555
32:31-35:28 – Rachel gives her final tips; the importance of taking breaks and mental health